Privacy Policy

Introduction

At Maenam, we are committed to protecting the privacy and personal information of our residents, their families, and anyone who interacts with our community. This Privacy Policy explains how we collect, use, store, and protect your personal data in compliance with Thailand's Personal Data Protection Act (PDPA) and international data protection standards.

We understand that entrusting us with the care of your loved ones also means entrusting us with sensitive personal information. We take this responsibility seriously and have implemented appropriate measures to ensure your data is handled with the utmost care and security.

If you have any questions about this Privacy Policy or how we handle your information, please contact us at privacy@maenama.

Information We Collect

Personal Information

When you inquire about our services, visit our facility, or when a resident joins our community, we may collect the following types of personal information:

• Full name, date of birth, and contact information (address, phone number, email)
• Identification documents (national ID, passport for verification purposes)
• Emergency contact information and next of kin details
• Health information and medical history relevant to providing appropriate care
• Dietary preferences and restrictions
• Cultural and religious preferences
• Financial information for billing and payment processing

Information Collected Automatically

When you visit our website, we may automatically collect certain information through cookies and similar technologies:

• IP address and device information
• Browser type and version
• Pages visited and time spent on our website
• Referring website or source

For more information about our use of cookies, please see our Cookie Policy.

How We Use Your Information

We use the personal information we collect for the following purposes:

Service Delivery

• Providing residential care and daily living assistance to residents
• Coordinating meals, activities, and healthcare services
• Managing room assignments and community schedules
• Accommodating dietary, cultural, and religious preferences

Communication

• Responding to inquiries about our services
• Providing regular updates to families about resident wellbeing
• Coordinating family visits and participation in community events
• Sending important notices about community activities or changes

Safety and Legal Compliance

• Ensuring the safety and security of all residents
• Maintaining accurate records as required by Thai law
• Responding to emergencies and coordinating with healthcare providers
• Complying with legal obligations and regulatory requirements

Website and Service Improvement

• Analyzing website usage to improve user experience
• Understanding how families learn about our services
• Improving our care programs and community activities

Legal Basis for Processing

We process your personal information based on one or more of the following legal grounds:

• Consent: You have given explicit consent for us to process your personal information for specific purposes
• Contract: Processing is necessary for the performance of a contract to which you are a party
• Legal Obligation: Processing is necessary to comply with legal obligations under Thai law
• Legitimate Interest: Processing is necessary for our legitimate interests in providing quality senior care, provided such interests are not overridden by your rights

Data Sharing and Disclosure

We do not sell or rent your personal information to third parties. We may share your information only in the following circumstances:

Healthcare Providers

We may share relevant health information with healthcare professionals involved in a resident's care, such as doctors, nurses, or therapists, as necessary to ensure appropriate medical attention.

Service Providers

We work with trusted third-party service providers who assist us in operating our community, such as:

• Food suppliers and meal preparation services
• Housekeeping and laundry services
• Payment processors for billing
• Website hosting and analytics services

These service providers are contractually obligated to protect your information and use it only for the specific purposes for which it was shared.

Legal Requirements

We may disclose personal information when required to do so by law or in response to valid legal processes, such as court orders or government requests.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure storage of physical records in locked cabinets with restricted access
• Encryption of electronic data and secure password protection
• Regular staff training on data protection and privacy practices
• Access controls ensuring only authorized personnel can access personal information
• Regular security assessments and updates to our systems

While we take reasonable steps to protect your information, no method of transmission or storage is completely secure. We cannot provide an absolute assurance of security, but we continuously work to maintain and improve our security measures.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including:

• Resident information is retained for the duration of residency and for seven years thereafter, as required by Thai law and for potential legal or regulatory needs
• Inquiry information is retained for two years to assist with future communications
• Website analytics data is retained for one year for analysis purposes
• Financial records are retained for ten years in compliance with Thai tax regulations

After the retention period expires, we securely delete or anonymize personal information.

Your Rights

Under Thailand's Personal Data Protection Act (PDPA), you have the following rights regarding your personal information:

Right to Access

You have the right to request access to the personal information we hold about you and to obtain a copy of that information.

Right to Rectification

You have the right to request correction of inaccurate or incomplete personal information.

Right to Erasure

You may request deletion of your personal information when it is no longer necessary for the purposes for which it was collected, subject to legal retention requirements.

Right to Data Portability

You have the right to receive your personal information in a structured, commonly used format and to transmit that data to another organization.

Right to Object

You may object to the processing of your personal information for marketing purposes or when processing is based on legitimate interests.

Right to Withdraw Consent

Where processing is based on consent, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.

To exercise any of these rights, please contact us at privacy@maenama. We will respond to your request within 30 days.

Children's Privacy

Our services are intended for seniors aged 60 and above. We do not knowingly collect personal information from individuals under the age of 18 without parental consent. If we become aware that we have collected information from someone under 18, we will take steps to delete that information promptly.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. When we make significant changes, we will notify you by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending a notice to registered families via email
• Displaying a notice in our community for current residents and families

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.